Unlock digital brand protection

NFC Protect

Pragmatic NFC Protect detects tampering instantly, alerting consumers to interference with just one tap of a smartphone.

It deters illegal and grey market activities – including product refilling, dilution, and replication, tracking integrity and authenticity from the factory floor to the consumer’s hand.

Sealed. Secured. Trusted.

Request a sample

Create consumer trust

Counterfeits and illegal refills don’t just cost money. They destroy brand trust. And in sectors like wine and spirits, nutritional supplements, infant formula, beauty and cosmetics or pharmaceuticals, they can put lives at risk.

Using ultra-thin FlexIC technology, NFC Protect proves product integrity and provides consumer confidence. No guesswork. No questions. No doubt.

Expand consumer engagement

Embedded directly into packaging, NFC Protect is imperceptible to the touch and almost impossible to reuse. Discreet and protected, it turns each product into a gateway for rich digital experiences.

• Unlocks evolving, personalised experiences, with content that adapts as the product moves from sealed to opened.

• Moves beyond tamper evidence and authentication to deliver adaptive, condition-based experiences that deepen engagement at every stage.

How it works

NFC Protect chip on whisky bottle

NFC Protect PR1311’s tamper detection links a product’s identity to its physical condition.

NFC Protect PR1311

Each tag is ultra-thin and physically flexible – no lumps or bumps – and carries a unique digital identity.

1311 whisky smartphone sealed

The proof travels with the product and can be checked anywhere using a smartphone – no specialist hardware or apps required.

1311 whisky smartphone opened

If a package is opened, the tag detects the altered state and directs the consumer to a status-based URL that clearly indicates product status.

1311 whisky shelf

Brands receive data at item level, allowing them to track anomalies, such as multiple ‘opens’ in disparate locations or oscillating between states.

1311 consumer engagement

For consumers, the product becomes a digital gateway to an informed, personalised experience.

Embed trust – invisibly

Ultra-thin form factor

No lumps, no bumps – for streamlined integration

Permanent product identity

Locks serial number to URL at manufacture for enhanced brand protection across the product lifecycle

Low cost

Extends protection at all price points

Low carbon

Reduces environmental impact versus silicon-based NFC

Protecting across industries

NFC Protect within cosmetics product
NFC Protect GLP-1
1311 motor oil

67%


of cosmetic products purchased online by Which? in 2025 were counterfeit.

Protect product purity. Instantly confirm packaging hasn’t been opened, diluted or altered.

$30.5bn


per year spent by countries on substandard and falsified medical products.

Put safety first. Confirm packaging integrity and deliver trusted proof of origin, quality and legitimacy.

18%


of the total global alcohol market is illicit or tampered with.

Preserve quality. Protect collectors and consumers from refilling and dilution while reinforcing exclusivity and trust.

Up to 36%


of dietary supplements in the US are adulterated.

Verify authenticity with a tap of a smartphone. Instantly confirm packaging integrity. Build trust through transparent proof of quality and provenance.

30-50%


reduction in consumer pricing for fake motor oils, due to bulking or substitution.

Protect performance. Verify genuine products instantly, avoiding compromised contents and counterfeits that risk engine damage.

Request a sample

Get an early access sample of NFC Protect PR1311

Get the product brief

Download our NFC Protect PR1311 product brief (PDF)

NFC Protect PR1311

Using ultra-thin FlexIC technology, NFC Protect proves product integrity and provides consumer confidence.
Discover NFC Protect PR1311
PR1311 inlay

FAQs

Can’t find what you’re looking for?
Contact us here:

info@pragmaticsemi.com

Is NFC Protect compatible with industry standards?

Yes, it’s compatible with NFC Forum Type-V and ISO 15693.

What does NFC Protect provide in addition to physical detection solutions?

It gives brands real-time data on product status, as well as an opportunity for direct, contextual marketing at the point of sale or consumption.

How thick is NFC Protect?

It’s ultra-thin – just 37μm. Unlike silicon-based NFC, it has no visible ‘bump’. This allows a clean, elegant finish that showcases the brand.

Can I use my existing readers with NFC Protect? 

Yes. It’s compatible with standard industrial readers, as well as Android and iOS devices.

What protection does the NFC Protect offer against counterfeiting?

Each chip is permanently programmed with a serial number, and the URL is locked at manufacture to create a persistent product identity for every product. The chip can’t be removed from the antenna without being destroyed in the process.

How is NFC Protect supplied?

The chips are supplied on a 300mm wafer mounted to frame, which has been diced and UV-tape treated.

Does NFC Protect PR1311 fit into industry-standard RFID tag assembly workflows?

Yes, although the set-up is slightly different to silicon-based chips. Our teams will work with you to ensure that your machines can accommodate the FlexICs’ larger footprint.

Can NFC Protect PR1311 function as a bridge?

Yes, due to the length of the chip, it can serve as a bridge between the two RF pads of a single-sided antenna for further cost savings.

What kind of antennas work with NFC Protect PR1311?

It’s compatible with both single- and double-sided antennas. Where possible, we recommend aluminium over copper or silver due to aluminium’s resistance to resoldering. We provide reference designs – typically single-sided aluminium on a PET substrate.