A number of fast-moving consumer goods (FMCG) brands are exploring NFC-enabled smart packaging as an innovative way to connect directly with customers.
Mass-market smart packaging is becoming economically viable
- Engineering and Technology
The potential applications of thin, flexible electronic circuits are tantalising, but will researchers find their ambitions lie outside the laws of physics?
- Electronic Specifier
A smart beer label is not necessarily one that tells you when you have had enough, but one that can use push marketing to prompt drinkers to collect money off vouchers, via a smart label.
- Business Weekly
Cambridge UK flexible electronics trailblazer PragmatIC is going down a storm in Santa Clara for its role in revolutionising a key aspect of the Internet of Things.